We Specialize in Inquiry (Pull) Based Advertising
12+ Years of Paid Search Experience
DMW began in January 2003 (before Google went public in Aug 2004) specializing in search engine marketing. We believed then, as we do now, that SEM was a paradigm change for direct marketing and online advertising. Paid search is so measurable and profitable that it belongs on a cost of goods sold line, not a marketing overhead line. Since that time, we have developed an inherent proficiency with automated bid management practices based on business rules. We pair the industry’s best technology with our extensive experience and management techniques to achieve unmatched results in SEM.
We manage large paid search budgets on behalf of some of the largest hotel brands. We leverage big data and the leading ad technology to continue to drive strong incremental ROI and assist our clients in growing market share. From paid search strategy, planning, attribution modeling and tracking, DMW can show you fantastic results. We can also manage all your Meta Search, Display and Local media using the same ad tech stack so all results are de-duped and attributed correctly.
Look to Digital Marketing Works for efficient and accountable SEM management and optimization. Contact us to learn more.